Dutch Design Week and Design Academy awarded in Dezeen’s Hot


Door Bart Brouwers
  • 10 november 2016

Dutch Design Week achieved a second place in Dezeen’s world wide Hot List for events. According to the influential design magazine, only one event ranks higher than the yearly Eindhoven DDW-festival. Overall, Dutch Design Week receives a 43rd place in the ranking (out of 400 entries). Design Academy Eindhoven also was rewarded: #3 in the Schools List, 59th in the overall list.

Dezeen: “Held every October in the modest city of Eindhoven, Dutch Design Week is smaller than rivals such as Milan design week and London Design Festival, yet its influence is huge. A key reason is the presence in the city of Design Academy Eindhoven, one of the most important design schools in the world and occupying the number two spot in our schools Hot List.”

The Dezeen Hot List is a comprehensive guide to the most newsworthy and searched-for players in the design world in 2016, according to Dezeen’s own audience of over two million monthly readers around the world.

Based entirely on audience data, Dezeen Hot List has involved analysing over 100 million page views and hundreds of thousands of search returns. It covers the period 1 July 2015 to 30 June 2016, and represents the newsworthiness of key forces and emerging players.

Dezeen about DDW: “From the academy’s crop of 2015 graduate projects, Bastiaan Buijs‘ sex toys were (perhaps unsurprisingly) by far the most searched for. The young designer created a fleshlight-cum-furniture piece for men and a clockwork vibrator for women for his final project.”

New approaches to fashion design shown in Eindhoven were also popular with Dezeen readers this year. “They included Martijn van Strien’s fashion designs that anyone can download and assemble themselves, and Vera de Pont clothing that also doesn’t require stitches to put together.”

Dezeen highlights a couple of the best known designers from Eindhoven: “Established designers based in the city – like Joost van Bleiswijk, Kiki van Eijk and Piet Hein Eek – annually present their latest work in Eindhoven’s former industrial buildings, where many of them have set up their studios.”

Design Acedemy

Design Academy Eindhoven comes in at number three in the Schools list, largely due to the popularity of projects presented at Milan Design Week and Dutch Design Week. Dezeen: “Students at the Dutch school often produce highly provocative projects. This year’s crop included a petting zoo and a vagina mirror, clothing that doesn’t require stitches to put together and ceramics designed to be viewed on Skype.”

According to Dezeen, the school in Eindhoven is regarded as one of the most influential in the world and, where its staff and students lead, others soon follow. “Today its students are looking to solve real-world problems such as the refugee crisis.”

(image by Dezeen)

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Bart Brouwers

Mede-oprichter en mede-eigenaar van Media52 BV, uitgever van e52.nl - @brewbart op Twitter.

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